On page and off page optimization are the first and most important steps towards your website’s search engine optimization. In simple words, on page and off page activities help your websites get found by the search engines whenever somebody searches with particular keywords or key phrases relevant to your site.
But SEO is tricky. It’s hard to predict outcomes. Rankings and conversions could go up, down or stay same. I have designed this Infographic to cover both on and off page seo in order to help you leap over the competition.