Advertising in Dubai is somewhat a slightly more difficult task than it is in other parts of the world. Here, it’s the ‘Word of Mouth’ (WOM) medium that works the maximum. If you are an agency and are trying to pitch to a client, make sure the market talks good about you. With 80% of the audience of Dubai being online, it gets a little competitive with what you want to advertise. 75% of the consumers trust opinions posted online and 3 quarters respond to a branded website.